Google Ads
Smarter Paid Search Strategies Designed to Fuel Incremental Profit Growth.
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How We Do It
Data-backed decisions, optimized spend, and high-impact creative—Google Ads built for scale.
01. Profit-Driven Precision
Our approach begins with a relentless focus on profit. By analyzing per-product performance and using custom labels, we ensure your high-performing and best-selling products receive maximum visibility.
This approach, along with meticulous measurement of your daily contribution margins, means we can allocate budget to where it can fuel the most profitable growth.
02. Data and Feed Optimization
A successful Google Ads strategy starts with a finely-tuned product feed. As Google Merchant Center experts, we ensure your feed is free from disapprovals and any roadblocks that could hinder your campaigns.
Using advanced tools, we optimize your product feed, creating advanced segmentation. A clean, optimized feed gives Google the data it needs to outperform competitors in shopping ad auctions. This means you benefit from cheaper clicks (and more importantly, cheaper conversions) than your direct competitors.
03. Advanced YouTube Strategies
YouTube Ads are rapidly gaining popularity in the DTC space - and for good reason. With less saturation than Meta or TikTok, it’s a great opportunity to tap into new audiences and expand your TAM (Total Addressable Market).
By blending advanced targeting with creative storytelling, we help you bring fresh eyes to your brand while strengthening and growing your loyal customer base.
04. Unlocking Incrementality
Lots of DTC brands see Google Ads as a channel for branded traffic—but it’s so much more (when used correctly). We focus on driving true growth by optimizing non-branded Search and Shopping campaigns and tapping into new audience pockets with static and video creative.
Our goal is to grow your bottom line, and relying on branded traffic doesn’t support that. By expanding beyond branded terms, we help your brand reach new customers, driving incremental, meaningful growth.
Frequently Asked Questions
Not sure about something? Here’s a list of frequently asked questions to guide you. If you still need more info, feel free to contact us.Book A Call
What makes your Google Ads strategy different from other agencies?
In simple terms, we don't care about clicks … we care about profit.
Are YouTube Ads included in your Google Ads package?
Yes
How often will I hear from your team about performance and strategy updates?
Every week, you’ll connect with one of our senior team members who oversees your account, strategy, and communications. On Mondays, you’ll receive a detailed report summarizing the previous week’s results and outlining upcoming strategy updates. Thursdays are dedicated to a data-focused report, providing in-depth insights into your campaign and account performance.
In addition, we provide monthly updates to review overall progress and discuss broader strategies. You’ll also have the flexibility to schedule check-in calls at a frequency that suits your needs, ensuring you’re always informed and in control.
Is feed optimization included?
Yes. We ensure your Google Merchant Center feed is maintained to impeccable condition.
What is your minimum client monthly ad spend?
We work with brands spending anywhere from $3,000 to $100,000 per month. However, we recommend a minimum ad budget of $5,000 per month to achieve optimal results.
Can I modify my order after placing it?
Please contact us within 2 hours of placing your order for modifications. After processing begins, changes cannot be made.
Are your products authentic?
Absolutely. We guarantee 100% authentic products sourced directly from authorized distributors and brands.
Do you offer gift wrapping?
Yes, luxury gift wrapping is available for a small additional fee at checkout.
How do I care for my luxury items?
Each product comes with specific care instructions. We recommend following the care label and storing items properly when not in use.
Do you have a customer loyalty program?
Yes, join our VIP program to earn points on purchases, receive exclusive offers, and enjoy early access to new collections.
169% Store Growth
Store revenue increased by 169%, driven by structured strategy, optimized ads, and smart scaling.
83% Reduction to CAC
Customer acquisition costs dropped 83% after optimizing funnels, creatives, targeting, and budget allocation.
8.2x ROAS
Achieved 8.2x ROAS by refining targeting, improving creatives, and scaling profitable campaigns strategically.
+50k monthly revenue
Generated over $50K in monthly revenue through disciplined testing, optimization, and strategic scaling.
+53% Made-to-Order Sales
Secured 53 custom made-to-order sales by improving product positioning and conversion flow.